Author: Valerie Evans

  • Why Every Charity Leader Needs a Coach:

    Why Every Charity Leader Needs a Coach:

    Leading with Confidence, Clarity and Impact Every charity leader needs a coach. It’s not a luxurious add-on – it’s an essential part of your delivery. Let me show you why. Do you ever feel like the weight of your organisation rests squarely on your shoulders? You’re not alone. Charity leadership can be deeply rewarding, but…

  • The Win-Win of Charity and Business Collaboration

    The Win-Win of Charity and Business Collaboration

    How Giving Back Can Help Your Business Thrive Gone are the days when charity was just about writing a cheque. Today, charity and business collaboration is about forming strategic partnerships that benefit both sides—driving social impact while also boosting brand reputation, customer loyalty, and even profits. If you run a small business with a heart, partnering with a charity isn’t…

  • The Power of Vision in Charities

    The Power of Vision in Charities

    Why Every Organisation Needs a Clear and Compelling Future The power of vision is what separates a thriving charity from one that struggles to gain traction. A strong vision isn’t just a feel-good statement to put on your website—it’s the foundation for growth, sustainability, and long-term impact. It aligns your team, inspires your supporters, and…

  • Storytelling In Fundraising

    Storytelling In Fundraising

    How Charities Can Harness Storytelling for Greater Impact Storytelling in fundraising isn’t just a technique – it’s the key to inspiring action. Donors don’t just give to causes; they give to people, emotions and impact. Facts and figures may provide credibility, but stories create connection. A compelling story helps donors understand why your work matters…

  • How Strong Governance Transforms Charities

    How Strong Governance Transforms Charities

    Strong governance transforms charities by turning governance from a box-ticking exercise into a foundation for confident, strategic leadership. Many organisations view governance as a regulatory necessity—something to satisfy the Charity Commission and meet legal requirements. But when approached with the right mindset, governance becomes so much more. It doesn’t just ensure accountability; it empowers charity leaders…

  • Feeling Overwhelmed?

    Feeling Overwhelmed?

    How to Turn Those Challenges Into Opportunities Feeling overwhelmed is something we all experience at times. It’s that moment when the weight of responsibilities and challenges seems too much to bear. Yet, within that very struggle lies the seed of empowerment. Two years ago, I was in a bad way. I was working as the…

  • How to Build Donor Loyalty: 5 Essential Strategies for Charities

    How to Build Donor Loyalty: 5 Essential Strategies for Charities

    Donor loyalty is where the real work of fundraising begins. The magic lies in building lasting relationships with donors so they continue to support your charity for years to come. A loyal donor is worth far more than a one-time gift, providing stability, advocacy, and long-term impact for your cause. But how do you turn…

  • The Power of Strong Governance

    The Power of Strong Governance

    Good intentions alone don’t create lasting change. In the charity sector, where resources are often stretched, and the needs are great, strong governance is the foundation that ensures organisations remain effective, accountable, and sustainable in the long run. Without it, even the most well-meaning charities can struggle to make a real difference. What Is Strong…

  • Celebrate With Me!

    Celebrate With Me!

    Charity Coach of the Year! Celebrate with me! 🎉 I’m thrilled to share that I have won the Paseda360 National Coaching Awards Charity Coach of the Year! 🏆 The ceremony followed the Future of Coaching Conference and took place at Austin Court in Birmingham. The event brought together some of the biggest names in the coaching world. It felt amazing…

  • The Power of Collaboration

    The Power of Collaboration

    How Charities and Businesses Create Lasting Impact By Working Together The power of collaboration has never been more vital, thanks to living in today’s interconnected world. By joining forces, charities and businesses can create lasting impact that neither could achieve alone. At its core, these partnerships represent a blend of purpose and profit, where a…